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MORPHL

Project Brief

Morphl is a tech product that uses machine learning to optimize user interactions by analyzing product micro-metrics and enabling automatic user interface adaptation to provide a personalized user experience.

Concept

Morphl is a minimal and technical brand reprezented by bright colors and in motion elements inspired by blocks of components that morph with a Memphis design style.

Morphl solves the gap between developers, marketers and users which leads to lots of guess-work by predicting user behaviors in mobile and web applications.

www.morphl.io

Identity

Typo version

The typographic logo version serves as an identifier of the name and has the M letter constructed from several shapes.

Simple version

The simple version is made to be used on gift cards, packaging and represents the minimal logo which also has an animated version and stands as a core for the dynamicity of Morphl brand.